The Surprising Truth About What Motivates Us

This lively RSA Animate, adapted from Dan Pink's talk at the RSA, illustrates the hidden truths behind what really motivates us at home and in the workplace. www.theRSA.org
Surprisingly, money is actually a very limited motivator for humans. A new way to look at how the  government and companies can motivate their citizens and employees for better results.

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Retrospective: The Internet Will Fail.

From 1995:
Then there’s cyberbusiness. We’re promised instant catalog shopping–just point and click for great deals. We’ll order airline tickets over the network, make restaurant reservations and negotiate sales contracts. Stores will become obsolete. So how come my local mall does more business in an afternoon than the entire Internet handles in a month? Even if there were a trustworthy way to send money over the Internet–which there isn’t–the network is missing a most essential ingredient of capitalism: salespeople.
Found from a 1995 Newsweek article, Clifford Stoll doesn't see how the Internet can be successful.  Looking at it from 15 years in the future, it's hilarious how much he got wrong, but also sad how many of the problems he describes are still around today. Why The Internet Will Fail (From 1995)

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99 Ways to Make Money With Twitter

And here you thought it was just a waste of time.  Now out of "hundreds" of ways to make money using twitter, this book lists and explains 99 ways you can make your own way with Twitter.

Produced by entrepreneurial blog Geekpreneur, creators of the popular Geek's Guide to Twitter, the book covers methods as varied as TwitPitching, app-building, trend-spotting and affiliate selling, and is filled with practical ideas for everyone.

Illustrated with case-studies and proven examples, 99 Ways to Make Money with Twitter reveals how individuals and businesses are using micro-blogging to build brands, land sales and win new customers. Each chapter explains where to start and how to do it, and even provides a real-life commercial model to copy.

"99 Ways to Make Money Using Twitter is a must-have guide for entrepreneurs who want to capitalize on the Twitter phenomenon. I've shared a number of its suggestions with the startups I counsel. In fact, I intend to apply some of its advice in my own businesses."
- Alexander Muse , Co-Founder, SpringStage.com Startup Network

"Monetizing efforts on the social web can be an extremely daunting task, and in many cases Twitter is one of the hardest places to convert conversation into dollars. Whether you want to integrate Twitter into your company's marketing plan or simply earn extra income, 99 Ways to Make Money Using Twitter is for you. A hat tip to the editors of Geekpreneur for providing real-world examples and ideas on how to accomplish return on investment with Twitter."
- Geoff Livingston, Senior Vice President / Social Media, CRT/tanaka and Author, Now Is Gone

"For those who aren't careful, Twitter can be ridden with empty promises and misinformation as everyone tries to take advantage of its opportunities. With 99 Ways to Make Money Using Twitter, Geekpreneur breaks out a comprehensive approach and detailed instructions on how to tap into this powerful utility."
- Kevin Dugan, award-winning marketing executive and creator of the blogs Strategic Public Relations and The Bad Pitch Blog

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It's Not The Government's Job .... Or Is It?

So to be clear, it's NOT the government's job to:

  • Create Jobs
  • Buy new cars to 1) Help the environment by switching to hybrids and 2) help save jobs in the automobile industry
  • Borrow and spend money, or raise taxes to support government programs
  • Provide funds to help provide for lengthened unemployment benefits during an economic downturn
  • Regulate or help in any way the financial sector to save jobs or lessen the damage to the economy
Or at least that's what Republicans have been arguing for the past few months.  Many of these have good arguments and deserve discussion.

Suddenly however, with the announcement of the change of direction for the military by Sec. Gates Republicans are falling over each other to save their favorite unneeded or overly-expensive project to save jobs in their state/district.  This at the same time many of those states and claiming they're going to turn down funds for job creation and unemployment benefits.

Another arguement is that these cuts will "disarm America" and somehow make us weaker in the world.  Even though the change in the budget will provide:

– An increase in “intelligence, surveillance and reconnaissance (ISR) support for the warfighter in the base budget by some $2 billion.”

– An additional “$500 million more in the base budget than last year to increase our capacity to field and sustain more helicopters – a capability that is in urgent demand in Afghanistan.”

– “To grow our special operations capabilities, we will increase personnel by more than 2,800 or five percent and will buy more special forces-optimized lift, mobility, and refueling aircraft.”

All of which are needed for the wars we are currently fighting and are likely to fight in the future, not some mythical war from some yet to be declared enemy.

The projects cut  are focused on fighting a large, powerful enemy .... such as China ...  by borrowing money to fund these projects ....  from countries such as China ... and thus helping fund our potential enemies while arming to fight them.

The change in direction shouldn't be focused on jobs, as that's not the military's goal, though that seems to be where Republicans finally decide to change their tune.  Even though this change in budget also provides for MORE personnel, MORE healthcare for veterans, and MORE material support.  They seem to just love their military toys, and their large defense contractor friends.

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